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The Founding Owner

Laila Petersen

Pole, Fitness & Flex Instructor

Before 2007, I had never been exposed to Pole Dancing until I read about it in a magazine article. Being intrigued, I decided to give it a try as an alternate method of fitness! At the time I hadn’t realised that I had stumbled upon what would turn out to be one of my greatest life passions!!

After just a glimpse of what was happening in class, even before participating, I immediately signed up… I just knew that I would love it!


The friendships that I formed over the years have amazed me.


After taking a break from dancing in 2010 I focussed my attention on my career at a multi-national organisation which has been voted one of the best places to work in the world, i.e. Microsoft!


I am privileged to travel across the globe which affords me the opportunity to combine my dance passion with my work, allowing me to meet with and learn from the world’s best Pole Artists!


I am an individual who enjoys many passions… some others being my cars and motorcycles! But my greatest passion will always be the love I have for my family!

"Every accomplishment starts with the decision to try!"

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